Tuesday, June 16, 2020

Internships that Click

Internships that Click Anna Gibbon is a recent Exeter graduate. She talked to us about how her internship with The Click Hub led to a graduate role in the same company. Last month, I was lucky enough to meet with Santander’s CEO, Nathan Bostock, at an event hosted by the University of Exeter. I graduated in the summer, and in my final year Exeter created and supported an incredible 60 internships, which wouldn’t have been possible without the £82,000 backing from Santander Universities. The Click Hub’s Anna, Santander CEO Nathan Bostock, and Exeter’s Employer Liaison Officer Jo McCreedie Over the course of my studies, I undertook a long-term internship with The Click Hub, a digital marketing agency based in Exeter and London. The company has taken on several interns through the scheme, all of who have gone on to work in similar fields. I heard about The Click Hub from another student. She told me how they were a small company looking to take on another intern. This was over 3 years ago, and I hadn’t heard of SEO (Search Engine Optimisation), and didn’t know much about digital marketing, but they were looking for content writers and I thought that my skills as an English Literature student would put me in good stead. Not only was my internship a fantastic opportunity to apply my academic abilities in a professional environment, build my confidence and develop my employability skills, but without the internship I probably wouldn’t have ended up working for the company after I graduated too. For me it was the ideal kind of internship. Many people use the Vacations as an opportunity to take part in an internship but being a big lover of travel I wasn’t quite ready to give up my holiday time just yet. My long-term internship with The Click Hub allowed me to undertake an internship alongside my studies, during Term time. Over the years I learned a great deal, not just about digital marketing but about a whole range of industries as I wrote regular content and website copy for miscellaneous clients. From web designers to interior designers, builders, dentists, and accountants you name the industry, I probably wrote a blog about it. The role taught me to be flexible as well as self-motivated since much of the work was carried out at home. However, during the time spent in the office I had the opportunity to learn about digital marketing. I became more interested in the workings behind SEO, and watching our clients progress up the Google rankings, eventually taking my Adwords exam to become Google certified. Not only was my internship a fantastic opportunity to apply my academic abilities in a professional environment, build my confidence and develop my employability skills, but without the internship I probably wouldn’t have ended up working for the company after I graduated too. Halfway through my final year of study, the company director offered me a full-time position after graduation. I’d seen the company grow from 5 to around 15 people and take on a great number of new clients over the years. I knew they were about to open an office in London, with plans to expand to New York, and I knew that if I worked there I would be genuinely valued as an employee. That’s one of the best things about working for an SME; you know you’ll never just fade into the background. It means that when I began my full-time position as Marketing Executive I was thrown in at the deep and expected to stay afloat because an SME won’t have the same resources as a larger firm when it comes to training. This has the potential to feel overwhelming but it also allows you to develop in other ways. What’s more, you’re in a company you know has invested in you. I’ve been lucky enough to benefit from both Santander’s financial support and the huge amount of dedicated work carried out by the University’s Career Zone first-hand, so the event was a fantastic way to say thank you to all involved and let them know the result of their great work. And, working for a digital marketing agency, I just couldn’t leave without taking a quick selfie with both parties (on my boss’s orders)…

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